Adrienne Richs Revision Essays - Feminist Theory,

Adrienne Rich's Revision The author writes about her personal experience as a woman writer in a male dominated society. Her essay consists of poems, which she had written throughout different times in her life, to demonstrate the transformation in her writing. As a woman writer in a male dominated society, Rich begins writing in the traditional style, "the man's way," but as she continues writing, Rich breaks from these traditional styles to form her own. Like Freire, Rich believes people should break from society and be able to think and question things for themselves. While Freire wants to change the educational system, Rich wants to change writing. Both Freire and Rich want to break from the traditional ways of the past. Rich believes that women need to break from the enduring attitudes of traditions which society has placed upon them. Rich is upset with the limitations placed on women in society, particularly in marriage. It is for this reason that the themes of many of Rich's poems are advice for women to live life for themselves, listening only to what their hearts tell them. The three poems "Aunt Jennifer's Tigers," "Snapshots of a Daughter-in-Law" and "Planetarium" are analyzed to demonstrate the changes in Rich's way of writing. Rich wrote "Aunt Jennifer's Tigers" in 1951, while she was a student. At this time in her life she conforms to tradition in her writing, and tries not to identify herself as a female poet. Rich does not identify herself as a female poet by detaching herself from her character and allowing her character to accept the life that man has placed upon woman. Rich's writing is constrained by man because she allows her character to be oppressed by man and does not make her a conscious being of oppression. In "Aunt Jennifer's Tigers", Rich writes about a woman who does not break from the accepted roles of society. Aunt Jennifer does not have the freedom to live for herself because of society's expectations on women. The only way for Jennifer to free herself is by making up a fantasy world. The author writes about the universal issues involved in the relationship between men and women, in where woman is a slave to man. Rich writes "the massive weight of Uncles' wedding band"; Aunt Jennifer is pinned down, the "band sits heavily in her hand", the image of the wedding band brings a feeling of slavery and fear (608). Rich's tone in the poem is observant and she makes it clear that she does not want to live a life like Aunt Jennifer's. In the poem Rich makes Aunt Jennifer distinct from herself by placing Aunt Jennifer into a different generation, breaking any connection between the author and the character. Rich's writing structure in this poem contains the real life within the fantasy life. The first stanza of the poem is about the proud tigers. The second stanza is about terrified Aunt Jennifer. The third stanza refers to the continuation of the second stanza and then to the tigers. In this way, by starting the poem with the tigers and ending with the tigers, Rich is containing the real life within the fantasy, in reverse of Aunt Jennifer, whose inner life is contained within her outer life. In this poem Rich portrays what can happen to an individual who accepts the fate prescribed by custom. The overall message is that men suppress women. "Snapshots of a Daughter-in-Law" was written when Rich was experiencing herself as a woman. During this time, society believed that women were put on this earth to make a family and take care of them. During this time in Rich's life, she was very occupied with being a wife and a mother; because of this she did not have time to think or write. She wrote this poem in fragments of time, while her children were taking naps. "The poem was jotted in fragments during children's naps, brief hours in a library or at 3:00 A.M. after rising with a wakeful child"(611). "Snapshots of a Daughter-in-Law" is a poem about a woman who is hearing voices that are telling her to resist and rebel but can not obey them. The woman wants to rebel against society but she will not, because society does not accept this kind of behavior. Rich still writes the poem in the traditional way. The woman in this poem thinks about rebelling but does not actually rebel; therefore Rich is still accepting the oppression on women. Until this poem Rich tried not to identify herself

Great Gatsby Essay Example

Great Gatsby Essay Example Great Gatsby Essay Great Gatsby Essay Essay Topic: Clueless Getting Trapped in Ones Dream In the words of the great rock band, The Beatles, it is said, For I dont care too much for money, for money cant buy me love. For his entire life, Jay Gatsby tried to rise up his social economic status to have the girl of his dreams marry him. The attempt to capture the American dream was the main focus of this novel. Gatsby devoted his whole life trying to achieve his so-called dream but failed to do so at the end. He misunderstood the real meaning of his own dream ssimilar to how many Americans misunderstood the true meaning of the American Dream. : The American Dream was the belief that everyone had the oopportunity to achieve their goals and become rich if they only worked hard enough. Copious amount of characters in Great Gatsby did not seem to grasp the concept that The American Dream was Just an illusion. They had not comprehended that everyone could not get what they wanted if they only worked hard. It took more than Just working hard enough; it all depended on ones destiny. The fact that they did not understand that concept and everyone was striving to be living in the dream led them to create fantasy lives. The author showed how one could become ruined by anothers focus on acquiring wealth, power and pleasure. The American Dream was sought to bring happiness to an Americans life no matter how rich or poor they were. The book was an example of how people worshiped materials. They cared more about how people viewed them rather than how they actually desired to be. Once again, the term American dream was an idea that suggested that anyone in America could succeed through hard work and had the potential to lead a happy, successful life. Moreover, hard work did not nly mean financially, but also morally and spiritually. In order for one to be happy, they needed to be able to obtain love above all. For, without love we are nothing; without God, we are nothing. Many people have expanded the definition to include things such as fulfillment and meaningful relationships. Americans, who do not have the life of their dream, the life that they always desired, tried to hide it by making up fantasies and pretending that everything was going great in their life. It is said that love can blind us and Gatsby demonstrated that point undoubtedly. For his whole life, he was focused on having money to be able to marry Daisy, for she was his motivation and his sustenance. Gatsby wanted his dream to become true and, in the long run, that led him to becoming very materialistic. He had the money and he thought that materialistic elements such as his house, his car, his parties and his so-called friends, would lure Daisy back to him. A great amount of the characters in Great Gatsby did not fully know the truth on the American Dream. They created illusions for themselves to pretend as if they had all the three things the American Dream promised; wealth, happiness and power. Gatsby, for example, thought that he had a great life with plenty of friends and no problems. In the end, we found out that he did not have the life he had desired. He was unhappy and he had no true friends. Gatsbys personal dream symbolized the American Dream. He had met Daisy many years before he became wealthy and they were not able to get married because of Gatsby low social economic status. His separation from Daisy encouraged nvm to work nara Tor nls wealtn He started Delng In tne Dootlegglng business when it had been illegal and he made a fortune out of it. Gatsby believed that he could rewrite the past by reinventing himself and changing his name after he had become rich. However, later in the book it is viewed that Gatsbys dream was hopeless for he could never win Daisys love back. Gatsby had believed with all his strength that he could have gotten Daisy back but when he took his dream too far, it only became a harmful and unattainable illusion. The numerous amounts of characters who were portrayed in the book all had the same mentality; it was only money that mattered. One character in the book portrays the exact expansion of the American Dream. Myrtle was living with her poor husband in the valley of ashes and was having an affair with Tom Buchanan, Daisys husband. When she got away with Tom to go to the city, she put on this new mask as if she were a totally different person. She bought a puppy, a magazine and perfume and went to her fancy apartment. Only rich women could afford these things and she was trying to show others that she was wealthy. Myrtle wanted to move up her social class but by being married to Wilson she was not able her to do so. The desire of achieving this fantasy led her to having an affair with Tom, she felt like he could give her all she wanted, owever love was not part of the deal. All this made her blind and clueless about how she was Just a toy on the side for Tom, for, she strived for this wish so much. Daisy, on the other hand, was also blinded by the truth. She could not decide who she wanted, Tom or Gatsby? She had a dream of being wealthy and being happy, like the American Dream had portrayed. She was aware of Toms mistress and she was always trying to hide the truth from ever one else when they started to get suspicious. Daisys fantasy made it possible for her to ignore the obvious signs that er mmarriage was falling apart. Surprisingly, even Tom makes up his little fantasy life with Myrtle. He could have had a wonderful mmarriage, with a beautiful wife and daughter but chose to decide that wasnt enough. Those two women in his life did not satisfy him and he wanted a third, Myrtle Wilson. Tom wanted to have power over everyone and since Myrtle was in a lower class than he was, she was perfect. He had always wanted to have more than every one else. Every character in the book wanted to have a happy and successful life and by wanting that they acted as if all their roblems were not a minor or some were nothing at all. The Great Gatsby portrays the broken American Dream. Though many peoples dream chattered into millions of pieces, the idea of the American Dream is still true. Everyone desires something in life and everyone somehow strives for it. Every single persons fantasies all contribute to that of the American Dream. People were striving so much to have a successful and happy life, ended up making up fantasies and lying to themselves. Many did not learn that dreaming too far could have led to the destruction of all ones hard work, which happened to everyone.

How Could Foreign Direct Investment Obtain A Legal Protection in Saudi Dissertation

How Could Foreign Direct Investment Obtain A Legal Protection in Saudi Arabia - Dissertation Example i Arabia 51 3.1 Introduction 51 3.2 FDI Dispute Resolution 52 3.2 The Arbitrability of FDI Related Disputes in Saudi Arabia 53 3.3 Arbitration Law in Saudi Arabia 55 3.4 Conclusion 58 Chapter Four 59 Findings/Conclusion and Recommendations 59 4.1 Findings/Conclusion 59 4.2 Recommendations 62 Bibliography 64 Chapter One/History and Background of the Study I.I. Introduction According to a Gulf Cooperation Council (GCC) report, Saudi Arabia continues to lead all GCC states in FDI inflows.2 GCC FDI inflows dropped by 15 % in 2008 as a result of the recent global financial crisis although FDI declines for GCC states were not as steep as other developing economies.3 Therefore trends prior to the global financial crisis of 2008-2009 are more instructive as it reflects a more reliable understanding of independent variables and thus are not impacted by the global financial crisis that impacts all other economies. A report by the United Nations’ organization, the Economic and Social Com mission for Western Asia (ESCWA) in 2008 is therefore more instructive. According to ESCWA FDI inflows in ESCWA states began an â€Å"upward trend† in 2002 with total inflows reaching a â€Å"new record of US$55.6 billion in 2006 an increase over US$10.8 billion three years earlier in 2003.4 The major FDI recipients among ESCWA states are Egypt, Saudi Arabia and the United Arab Emirates (UAE). Each of these countries made a variety of reforms and made significant investments in infrastructure and by 2006 they attracted 74 percent of all FDI inflows among ESCWA states.5 According to the United Nations Conference on Trade and Development (UNCTAD) Saudi Arabia is the world’s tenth largest recipient of FDI inflows attracting US$48 billion dollars in FDI inflows in 2008 and US$36 billion in 2009.6... According to a Gulf Cooperation Council (GCC) report, Saudi Arabia continues to lead all GCC states in FDI inflows. GCC FDI inflows dropped by 15 % in 2008 as a result of the recent global financial crisis although FDI declines for GCC states were not as steep as other developing economies. Therefore trends prior to the global financial crisis of 2008-2009 are more instructive as it reflects a more reliable understanding of independent variables and thus are not impacted by the global financial crisis that impacts all other economies. A report by the United Nations’ organization, the Economic and Social Commission for Western Asia (ESCWA) in 2008 is therefore more instructive. According to ESCWA FDI inflows in ESCWA states began an â€Å"upward trend† in 2002 with total inflows reaching a â€Å"new record of US$55.6 billion in 2006 an increase over US$10.8 billion three years earlier in 2003. The major FDI recipients among ESCWA states are Egypt, Saudi Arabia and the United Arab Emirates (UAE). Each of these countries made a variety of reforms and made significant investments in infrastructure and by 2006 they attracted 74 percent of all FDI inflows among ESCWA states. According to the United Nations Conference on Trade and Development (UNCTAD) Saudi Arabia is the world’s tenth largest recipient of FDI inflows attracting US$48 billion dollars in FDI inflows in 2008 and US$36 billion in 2009. Since the middle of the 1980s a number of countries in the Middle East and North Africa have made a number of reforms aimed at â€Å"improving the fundamental determinants of return on investments†.

Marriage between relatives in the Arab countries Essay

Marriage between relatives in the Arab countries - Essay Example That is followed by the trends in marriage to identify any other factors influencing the consanguinity in the Arab culture. After developing a deep understanding of the Arab culture and trends, the practice of consanguinity is discussed itself. This is followed by the causes of consanguineous marriages in the Arab world. Different factors contribute to the practice of consanguinity such as culture, family, location, etc., are then discussed in the light of previous studies. The misconceptions about the practice are also taken into consideration. The consequences of consanguineous marriage are then discussed with the help of empirical evidence on the topic. The reproductive and genetic disadvantages of consanguineous marriages are discussed in particular. The paper ends with a conclusion on the subject matter. The Arab world basically consists of 23 countries stretching from Morocco to the Persian Gulf, also including the Northern Africa. The term ‘Arab’ is used to refer to people whose first language is Arabic or to people who belong to this culture. The Arab world is vast and occupies all the parts of the Arabic Gulf, Mesopotamia, Middle East, and North Africa, while it also includes some parts of the East and West Africa (Tadmouri, 2010). The total population of the Arab world is more than 315 million (Tadmouri, 2010). The Arab world is relatively diverse as it does not only refer to a single race. The Arab world includes people belonging to different race and culture as some Arabs may have coloured eyes and light skin while others may be dark or somewhere in the middle. Hence Arabs cannot be defined by the colour of their skin, nor do they all belong to a single religion. Though the Arab world is dominated by Muslims, millions of Christian and thousands of Jews are also a part of the Arab world and culture (ADC, 2010). Being an Arab is

Early Childhood Education Essay Example | Topics and Well Written Essays - 500 words

Early Childhood Education - Essay Example It is a part of early childhood education and training. It provides an orientation to the child as the child is admitted here in the formative years. Pre-Kindergarten: It is often used in conjunction with the day care or child care. In the early childhood settings. Here child is given a formal academic training and provide focus on skill building, socializing activities. In these institutions activity based learning is provided so as to encourage social, physical, emotional and cognitive development. It is also called as preschool. Biggest Challenge: Now-a-days competition is becoming cut-throat and there is always a comparison among the parents about the capabilities of their child. This goes between the siblings also. Such comparisons can either de-motivate the child who is less counted and can encourage the morals of the child who is appreciated. It is a biggest challenge to make reforms in such attitude so as to provide encouragement to the budding potentials of the child, as every child counts. Results from NICHD SECCYD and SWEEP studies: The number of classrooms is maximum in SECCYD as compared to others. More emphasis is laid on the literacy/ language arts and on math in first grade as compared to other categories. In public preschool more time is devoted for science and social studies as compared to other categories.

In The Sri Lankan Freight Forwarding Industry Marketing Essay

In The Sri Lankan Freight Forwarding Industry Marketing Essay After the three decades of the war ended the political situation in the country is stable and the current government enjoys 2/3 of majority of the parliament and president remains the most popular person of the country. But the political turmoil surrounding the Middle East and Iran affecting the local export market since most of the tea products were export to the Middle East market. Also the economic sanctions impose by United States and European Union on Iran affecting the local export market. 2.2 Economical Environment The fluctuating exchange rates are affecting the local produces since most of them imports the raw material from china and India and produce their main products .also the world economic downturn affecting the local economy. On the plus side opening of the new port and expansion of the Colombo port will bring more vessels to the Colombo port. This will definitely increase container volumes to the country. 2.3 Legal Environment The government has introduced a system to regulate the shipping and freight forwarding industry in the country. All shipping and freight forwarding agents must register with Merchant Shipping department. Where they will categorise to two separate groups and issue licences. This is renewable yearly. 2.4 Technological Environment The Sri Lanka customs department has introduced the new EDI (electronic data interchange) system to update shipping manifest through the entering in to customs department website , which will benefit the industry where cost and time of the forwarders will be saved .previously the manifest were submitted by manually and separate person should allocate to do the job. Also this will help the accuracy and duplication of work. 3 ANALYSIS OF THE INDUSTRY THOUGH PORTERS FIVE FORCES The Threat of entry In the Sri Lankan freight forwarding industry the threats of new entry is rather high because there are no legal requirements other than registration as a company with register of companies. Any one or any party can enter in to the industry with only requirements are recognition in the industry, business contact and Agent network with minimum capital can enter in to the industry . When new entry enters in to the market it is a burden for the existing freight forwarders in the market. Since the industry is already overcrowded with so many players with in the industry completing for slow growing export market and everyone have e to share the existing customer base with new entries to the industry. The entry barriers to the market can be arisen due to new entry to the industry unable to get economies of scale at once since they do not have the volume advantage at the start of the business. Another barrier is the new regulation by the government which comes under the Merchant Shipping Department. The forwarders must have the licence to carry out the business with in the local Market. The Treats Of Substitutes The substitutes service can be provided by the carriers and air lines by way of value additions or part of the supply chain to the customers. Ware these carriers can provide additional services like warehousing, transportation, inventory control etc. The Maersk the world leading carrier has started their own arm to provide the additional value added services to the customers by in the name of DAMCO international .this will surely make the adverse effect on the current forwarding market in the country. The Bargaining Power Of The Buyers In the Sri Lankan freight forwarding market the bargaining power of the buyers are very high. when comes to the export market in year 2011 countrys export containers were around 260047 and for a month it is around 21680 .other than forwarders the main carriers are also competing to get the business direct from the customers. The freight forwarder has to convince the buyers and must offer more value for the money. When relating to the concerned company the 10 major customers bring about 26.38% of the total income of the company so there buyer power high and the profit margins from these customers are thin. The Bargaining Power Of Suppliers The suppliers for the freight forwarders either shipping lines, airlines, ware house provider or Logistics Companys provide services to the freight forwarders.in Sri Lanka the shipping lines and air lines are dominating the market .if other than the freight forwarder has large volumes they can bargain with the shipping lines and air lines other than that the bargain power of the suppliers are very high. When come to the concerned company same theory is applied to some destinations not for the all destinations. Competitive Rivalry Among Exciting Firms As per the merchant shipping department there are 296 freight forwarding companies in the local freight forwarding market. But there is other freight forwarders operating in the market without licences also. There is high competition among the forwarders since the export market is only expand around 6% in year 2011and import market did expand by 17% when compared to 2010 as mentioned by the Sri Lanka Freight Forwarders Association (SLFFA).in the industry there are lot of equal size competitors in the market and this will result intense competition with in the market .and there are few major size competitors competing in different sectors of the market .most of these competitors complete in the appeal and tea sector since those are the most exported commodities in the country. When analysing the five force frame work in the freight forwarding industry in Sri Lanka there is little information about the individual performance of the rival organisation. And there is no ranking system to identify who the best company is providing the forwarding services in the industry. Even though there is association in the industry it has only 84 members and where government has issued over 296 licences to practice as freight forwarders. And there is lack of understanding among competitors with in the industry about the growth and there is no growth forecast with in the industry. When analysing the above finding there are lot of competition in the market for sea freight export since the sea freight export growth rate is about 6% but the sea freight import growth rate is high about 17% .most of the freight forwarders concern about the full container cargo (FCL Containers) in market and less about the loose cargo load (LCL) and multi country consolidation (MCC). 4. VALUE CHAIN ANALYSIS To achieve the competitive advantage organisation must deliver the value to the customers below are the value chain analysis for the CWT Globelink Colombo 4.1 Primary Activities 4.1.1 Inbound Logistics When comes to the export of goods organisation provide transport from shippers place of production to the organisations ware house. Fumigation, obtaining relevant certificates for the export purposes is other parts of the job. In the import sea freight communication with relevant shippers in the various destinations, picking up the relevant good, storing in the ware houses in the relevant destinations till it ships to the Colombo or various other ports. 4.1.2 Operations In sea fright exports the operation is stuffing the relevant cargo inside the container according to the stuffing plan.in this case the Cargo must be stuffed to the container without any damages and relevant cargo must be send to the relevant containers accordingly. And should send to the relevant ships accordingly.in import sea cargo must be DE stuffed accordingly. 4.1.3 Outbound Logistics When is come to the import shipments after receiving the goods to the Colombo port the organisation must issue the relevant documents to the relevant consignees to clear the goods from the relevant ware houses operated by the Sri Lanka ports authority. Also must help the consignees to track down the cargo from the ware houses. 4.1.4 Marketing and Sales Promoting sea freight business with relevant rate to the direct and cooperate customers, overseas agents and shippers with value added services are the part of the sales and marketing 4.1.5 Services Tracking the customers cargo till its deliver to relevant parties, issuing Delivery orders, Bill of ladings, surveying for the damage cargo and issuing relevant letters to obtain the insurance claims and sending arrival notices some of the additional services provided by the company. 4.2 support activities 4.2.1 Technology Development The firm provide tracking system to all their customers to track their cargo through new innovative system .using this system customers can see where their cargo are currently lying on or which vessel the shipments are on and time this shipments will be delivered to the destinations. 4.2.2 Firm Infrastructure and Human Resources Management The firm has a good reputation among the customers. The organisation poses a good customer centric culture. The MIS support the innovation and responsiveness to the customer needs. 5. THE SOURCE OF COMPETITIVE ADVANTAGE THROUGH ONION MODEL THE GOOD ONION MODEL 5.1.2 The Agent Network The organisation poses a worldwide agent network .the organisations has 40 associate offices in 13 countries and cargo ships to over 120 countries reaching more than 1200 destinations worldwide which unmatched by the local competitors . 5.1.2 Superior Rate Structure The organisation offers the most competitive rate in the LCL cargo sector in the market and most of the other freight forwarders in the market co-load their shipments with company since they do not have the capabilities match the rate offered by the firm. 5.1.3 Leading Multi Country Consolidator The organisation is the innovator of the large scale of operations of the multi country consolidation among the competitors. Firm is the leading MCC to Indian sub-continent. 5.1.4 Innovative Cargo Tracking System The customers can track their cargo through the system only the have to do is enter the bill of leading numbers to the system and will able to get the full details about their cargo 5.1.5 Customer Centric Culture The organisation is fully focused on customers needs and requirements. Organisation have separate department focusing the customer care and even has customer complaint line which is first for the Sri Lankan freight forwarding industry. 5.1.6 Cost Leadership in LCL market The organisation provide special services for the like packing transport fumigation entry passing as a whole package which includes the freight charges. The organisation always provides the more service for the money charge for the customer. THE BAD ONION MODEL 5.2.1 Parochial Top Management Mind Set Even though the organisation very centric towards the customers and customer need they are not much focused on the developing business to the next level or stepping up for the next level. They poses very narrow set of business vision for the company and does not want step outside the comfort zone their currently in and change the current business dynamics. 5.2.2 Employee Engagement The organisation lacks the motivation to achieve its goals .where employer wants employees to do their best work and drive the organisation towards its goals.to do that employer must engage with the employees and find the ways to get more from the employees other than the primary work set they have been assigned to do . 7. THE SWOT ANALYSIS 7.1 Strengths of the Organisation 7.1.1 Agent Network As mentioned earlier organisation has good agency network around the world. Using this network firm can import and export any cargo according to the customer requirements. 7.1.2 Rate Structure Since the firm operates most parts of the world with various agents organisation can offer the cheapest LCL rate in the market. Most of the agents the firm work are the market leaders in those destinations and the have the lowest tariff with in that particular destination .with the collaboration with them organisation can offer the best rate in the market. 7.1.3 Transhipment Cargo Volume The Colombo port is a strategic transhipment point in the world.so most of the cargo to Europe from Indian sub-continent tranships through the Colombo port and most of the European Cargo to Indian sub-continent tranship through Colombo port. most of the agents send their transhipment cargo to consolidate in Colombo send to the various destinations previously mentioned. 7.2 weaknesses Of the Organisation 7.2.1 Working Capital Inadequacy The firm always works with the thin profit margins with credit to the customers sometimes with low volumes will create a loss situation where it will affect the working capital requirements of the company. The other scenarios is there more imports to firm than exports and the firm has to pay to the agents and should provide credit to the customers this will also create working capital inadequacy. 7.2.2 Human Resource Management The firm not very keen in developing good human resources management process .this will lead to the less employee engagement and will hinder the achievement of organisations goals through performance. 7.3 External Opportunities 7.3.1 Development of Colombo and Hambantota Port The development of Colombo port efficiency and increase of the handling of the containers will affect the industry also opening of the new port in Hambantota will increase the vessel calling specially the car carriers are promoted in the new port. Expansion of the Colombo port to will attract more vessel to the port and will benefit the local industry by more volumes and less cost 7.3.2 Stable political Environment The ending three decades of the war and stable political environment will attract more investors to the country. The more investment comes and starts new business will create more imports and exports from the country. 7.4 External Threats 7.4.1 Weak Economic Development of United States and European Union The European Union and United States economic crisis were affected to the local garment and tea and other sectors badly and this crisis has been effected to the freight forwarding industry also the export market were grown only by 6% in last year. 7.4.2 Turmoil in Middle East and Sanctions to Iran One of the best export market for the country is middle East and Iran .the current turmoil in Syria, Egypt ,Libya has halted the export to those countries also the sanction by the US and EU to Iran also effected the industry . VISION To Be A World-Class Corporation With Global Logistics Capabilities MISSION To Excel As A Leading Logistics Solutions Provider Delivering Best Value To Customers (http://cwt.listedcompany.com/misc/ar2011/ar2011.pdf) 8. THE VISSION, MISSIONS, CORE VALUES OF THE COMPMANY The Colombo office uses the same vision statement as head office in Singapore. This is for a border group with different SBUs and freight forwarding is a one SBU among other business units. Colombo office should have a different vision for its objectives. Modified vision statement for the firm would be TO BE A ONE OF LEADING FREIGHT FORWERDING COMPANY IN SRI LANKA WITH GLOBAL FREIGHT FORWERDING CAPABILITIES. The mission statement by the head office will be the mission to the company since to become the leading freight forwarding company in Sri Lanka the firm must move to the other sectors of the logistics to provide best value to the customer. 8.1 Core Values 8.1.1 Service Reliability Provide the best service to customers and to improve the service levels and consistently upgrade the service levels 8.1.2 Competitiveness To provide competitive freight rates in the market and pass any reductions possible to valued customers so they can keep their cost down to the minimum levels. 8.1.3 Customer Focus To understand the customers requirements and utilise the knowledge of the organisation to deliver quality, committed service to the customer 8.1.4 Teamwork As an reputed organisation it is value the strength of an individuals and combined together to deliver the objective of the firm 8.1.5 Quality The firm to ensure customers receive a standard of service which provides quality and assurance that can be deliver time and time again. 9. GROWTH TARGETS As per the attached Annexure Below the firms average import turnover increase about 28% and export turnover were increase by 41% .but the firms import volume was only increased by 9% and export volume was down by 34% .the export volume decrease is mainly due to the low volume exported during year 2010 recession period .even though year 2011 and 2012 shows an increase of 42% and 22% respectively. These are the growth targets set for the next 3 years 2013 2014 2015 Export tus 3300 3630 3993 Import tus 4,696 5,165 5,682 2013 2014 2015 Export turnover 477,276,792.67 525,004,471.93 577,504,919.13 Import turnover 41,796,722.88 46,394,362.40 51,497,742.26 Export profit 37,495,029.33 41,244,532.27 43,306,758.88 Import profit 30,887,954.40 30,887,954.40 30,887,954.40 After analysing the market trends for the year 2008/2009/2010/2011/2012the growth target was set. The average turnover and profit were nearly about 11% for the export and imports therefore the target was set as 10% increase for income and profit for two sectors. For the volume the fluctuations are very high and it was very difficult to set an accurate target therefore the 10% was taken to the volume target also STRATEGY OPTION TO ACHIVE THE GROWTH 1. The Ansoff Approach 1.1 Market Penetration Increasing the sales volume through new marketing recruitments, encouraging the customers to purchase more services, attracting the customers with price and differentiation and gaining the market through expense of the competitors will help the organisation to penetrate more in to the market 1.2 Market Development Firm can enter in to the new market segments like supply chain management to the garment industry and telecommunication industry. Also can enter in to the market such as Maldives and Afgenistan where there are less competition and high profit margins. 1.3 Product Development Firm can combine their import and export business together and provide services such as imports goods from one country and export the same goods to an another country .bundling the products together and offering as a one product (freight, transport, packing ,entry passing together as one product ) 1.4 Diversification Firm can move in to a commodity markets where they can buy and sell commodities 2. The Porters Approach 2.1 Cost Leadership Currently the firm provides the lowest cost in the market. Where firm cut the costs to the minimum and pass the savings to the customer with lower price .this help to attract more volumes to the organisation. 2.2 Differentiation The firm can differentiate their product and services more attractive than the competitor .this can be create through customer service, image of the organisation, faster services to the one destination to another. STRATEGY FOR THE GROWTH The firm to use hybrid strategy for the growth .the organisation need to penetrate in to the market using differentiation and cost leadership and must move in to the new products to grow in the market . Currently firm offers the best rate in the market. Offering the best rate will help organisation to gain the cost leadership in the market. Gaining the cost leadership will help secure more volumes from the customers and attract the customers from the competitors. With the cost firm can encourage the customers purchase more products and services and these will help the firm to penetrate in to the market with same products catalogue. Currently firm only offers few services such as freight, transport, packing and entry passing. This will limit the growth opportunities. Firm can enter into a new market segment using supply chain management. This will help the firm to tap in to the appeal industry which is one of the largest import and export market in the country. The growth target was set for the next ten years is 10% for the profit and volume. Through new product development firm can attract more customers and volumes to achieve the set target. Combining few product and services as new product and offering to the customers services like imports from one destination to other destination without importing the goods to Colombo will be a new product development to the firm REFERANCE LIST www.slffa.com http://www.dgshipping.gov.lk

The History of Oppressed Puerto Rico :: Historical Spanish Essays

The History of Oppressed Puerto Rico Jesus Colon, in â€Å"How to Know the Puerto Ricans,† makes a statement that I believe explains and articulates the effect centuries of exploitation has had on Puerto Rico, and on the identity of Puerto Ricans. He writes, â€Å"So when you come to knock at the door of a Puerto Rican home you will be encountered by this feeling in the Puerto Rican-sometimes unconscious in himself-of having been taken for a ride for centuries.†(Santiago, 71) This assertion is appropriate and logical in the sense that Puerto Rico was invaded, ruled, and exploited by the Spaniards from 1508 until July 1898 when the Spanish flag was lowered and the United States began its invasion. With the exclusion of the aristocrats, who were either directly from Spain or criollos , there was complete oppression in Puerto Rico during the time it was a Spanish colony. The history of Puerto Rico under Spanish rule is useful in understanding the formation of Puerto Rican identity and in understanding some of the literature written by Puerto Ricans regarding issues of identity. The numerous historical, economical, social, and political circumstances of Puerto Rico as a colony has affected identity formation of its people. In 1508, Ponce de Leon led the arrival of Spanish into Puerto Rico. Between the years of 1511-1513, Taà ­nos fought against the Spaniards because they were taking away the Taà ­no culture. An outright rebellion with guerrilla warfare occurred in 1511 and then 1513-1514 experienced a lessening of this overt manner of rebellion and a conversion to more evasive and passive forms of resistance (Figueroa, Sept. 22). Among Puerto Ricans, especially the jibaros , there was a great amount of anti-state, anti-Spanish sentiment. However, the plebian peasantry (jibaros) erected a faà §ade that they were following Spanish authorities' orders, although in reality the peasants discounted and discredited the orders of the Spaniards (Figueroa, Sept. 22). By presenting this faà §ade, the authorities falsely believed that the peasantry was not going to cause problems and would be loyal to Spain and its delegates. From 1650 until 100 years later, â€Å"relative isolation from the international economy fostered the growth of an independent, racially mixed peasantry whose contact with the outside world was limited to occasional contraband trade with foreigners.†(Scarano, 4) Despite evidence that it would be unsuccessful, the Spanish government tried to create a plantation labor force from the peasantry. This would